What is EPC in Clickbank? What are earnings per click? Earnings per click (EPC) is a special metric, that shows the average revenue for each click to an affiliate link. It is simple to calculate it, just divide affiliate’s commission with a number of clicks on promotional material.
How is EPC calculated? All you need to do to calculate EPC is to take the money you earned and divide it by the number of links: $1,000 / 1000 = $1. Your EPC for that product is $1.
What is a 7 day EPC? 7 day EPC is a calculation made by taking data from yesterday counting back seven days. We take the sum of all commissions for the 7 days and divide it by the sum of all clicks for the same 7 days then multiplying this by 100.
What is the difference between CPC and EPC? CPC is the cost per click, a model used to price many PPC or pay per click advertising models like Google’s AdWords. EPC (Earnings per 100 clicks) is used within the realm of affiliate marketing to measure average earnings within the 7 day period that an affiliate can expect to earn for every 100 clicks they generate.