What is a call to action in real estate? So what is a CTA and why is it so important for real estate? Simply put, a CTA is a short and engaging text, video or audio prompt that’s built into your communications to persuade your audience to perform a specific action.
What are some examples of call to action? “Buy Now” or “Download Now” are typical examples. But a CTA can run longer, too, such as “Subscribe today so you’ll never miss a post.” The possibilities are endless. A good CTA can help with decision fatigue and give meaning to your content.
What are some key phrases to recognize a call to action?
- “Yes, I Want X!” This is one of the most common affirmative call-to-action phrases.
- Snag/Grab/Seize/Score/Gain X Now!
- Start Your Journey Toward X.
- Do You Want to X?
- Activate X Today!
- You’re Running Out of Time!
- Add to Cart.
- Add to Wishlist.
What is Call to Action technique? Call to action (CTA) is a marketing term for any design to prompt an immediate response or encourage an immediate sale. A CTA most often refers to the use of words or phrases that can be incorporated into sales scripts, advertising messages, or web pages, which compel an audience to act in a specific way.